20 great podcasts for PR and marketing pros: Part One
There is no doubt that podcasts have had a surge in popularity in recent years. Whether it’s for comedic relief while you’re exercising or keeping up with current affairs on your daily commute, there is a podcast out there for everyone. Savvy PR professionals are always on the lookout for the latest industry insights and ideas, and PR podcasts are a great means of staying at the leading edge of trends. We’ve put together a list of 20 of the best public relations and marketing podcasts for Irish PR pros. In no particular order, this is the first installement. More to follow later in the week.
Finger of the PR pulse
The PR Week
This is a go-to guide for PR stories, news and headlines. The weekly series covers top public relations news with analysis from guests from a range of PR backgrounds including technology, health and politics.
Irish Times Innovation and Technology
Michael McAleer, Ciara O’Brien and Marie Boran discuss various topics in the technology industry in Ireland. Joined by a variety of guests, this podcast is great for staying in touch with the latest innovation trends.
The Big Tech Show with Adrian Weckler
Social media, smartphones, start-ups or corporate announcements – Adrian Weckler explores the newest gadgets and discusses up to the minute news in Irish and global technology.
Inside PR
Inside PR looks at the intersection of technology and public relations. Three experienced public relations professionals discuss a wide variety of topics ranging from GDPR to Instagram algorithms to examining businesses who take on social causes as a marketing ploy.
PR education
Young PR Pros
Young PR Pros is for professionals who either want to break into PR or advance their career. Their episodes are filled with insider tips and tricks to help you stand out from the crowd.
Call to Action
If you want to brush up on your online marketing skills, then this is the podcast for you. The series features lessons on famous marketing campaigns as well as giving tips to include in your own marketing or PR.
Copyblogger FM
Copyblogger FM is ideal if you’re looking to improve your public relations writing. The weekly episodes feature trends and offer advice on topics such as content marketing, simple storytelling and SEO.
PR Lessons Learned
The Irish Tech News Podcast
Ronan Leonard speaks to a range of business people, both start-up founders and people within a corporate environment. Previous guest includes former Irish rugby player Jamie Heaslip and BAFTA shortlisted director Bennett Arron.
How I built this
How I built this is a renowned anecdotal podcast series, featuring start-up founders from a range of backgrounds. With guests like Patrick and John Collison and Whitney Wolfe, this podcast pulls together a fascinating collection of PR and marketing lessons from some of the biggest brands in the world.
The Pitch
Want to make great pitches? Who better to learn from than real entrepreneurs? The pitch is the podcast’s answer to Dragon’s Den, putting investors and founders in a room together. Pitching is vital to PR so gleaning insights from budding entrepreneurs on how to best sell a business idea is invaluable.
Give these a listen and let us know what you think! PR is an ever-changing industry so it’s great to keep up to date with what’s going on. Have we missed mentioning your favourite public relations blog? If you have any suggestions to add, let us know below or on our Twitter page.
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