Comit Communications & Marketing | Blog https://www.comit.ie/ Comit Communications & Marketing Blog RSS 2.0 Feed. Please visit https://www.comit.ie/ for more information. en-gb Copyright 2024 Comit Communications & Marketing. All Rights Reserved. Tue, 19 Mar 2024 9:07:24 GMT 60 Comit Communications & Marketing https://www.comit.ie/images/pageElements/logoRSS.gif https://www.comit.ie/ 6 things to consider when using social media marketing services https://www.comit.ie/latest-news-from-comit/6-things-to-consider-when-using-social-media-marketing-services-.919.html <p>In today&#39;s digital era, mastering the art of social media marketing is crucial for achieving business success. With a staggering 4 billion social media users globally, the opportunities for brand exposure and engagement are limitless. Central to this success are social media marketing services, offering a plethora of tools and techniques to boost brand visibility, engage with audiences, and ultimately drive business growth. Wed, 28 Feb 2024 20:41:21 GMT Looking back at 2023 – another exciting year for technology PR in Ireland! https://www.comit.ie/latest-news-from-comit/looking-back-at-2023-–-another-exciting-year-for-technology-pr-in-ireland.918.html <p>First of all, we would like to take this opportunity to wish everyone a very Happy New Year as we look forward to 2024 with a renewed sense of purpose, enthusiasm and optimism. Thu, 11 Jan 2024 12:14:37 GMT PR agency insights: How to use LinkedIn for business marketing https://www.comit.ie/latest-news-from-comit/pr-agency-insights-how-to-use-linkedin-for-business-marketing.916.html <p>Are you facing challenges in utilising LinkedIn to promote your business? Are your efforts getting lost<img src="/_fileUpload/Image/Comit_Graphic___6_.jpg_Thumbnail0.jpg" style="border:0px solid;float:right;width:350px;height:196px;margin:10px 10px 10px 10px;" /> in a sea of profiles, struggling to connect with the right audience? If so, you might not be fully tapping into LinkedIn&#39;s potential for driving business growth, fostering relationships, and generating targeted leads. In a landscape brimming with untapped potential, optimising your approach to LinkedIn is the key to overcoming the frustration of your efforts going unnoticed. Thu, 30 Nov 2023 10:39:25 GMT How to make your office green. Tips from a sustainable PR agency https://www.comit.ie/latest-news-from-comit/how-to-make-your-office-green-tips-from-a-sustainable-pr-agency.913.html <p>54% of Irish businesses lost customers in 2022 due to dissatisfaction with their sustainability efforts. That&#39;s 13% higher than the global average of 41%. This is according to Expleo&#39;s Business Transformation Index (BTI) 2023 <a href="https://expleo.com/global/en/insights/whitepapers/business-transformation-index-2023-ireland-report/">Ireland spotlight report. </a>But here&#39;s the deal, becoming sustainable might feel like an insurmountable mountain, but even the tiniest steps can lead to profound change. The time to act is now. Dive into our treasure trove of practical insights from a sustainable PR agency and transform your office into an eco-friendly haven. Ready to lead the charge in the green revolution? Keep reading! Wed, 01 Nov 2023 14:38:03 GMT Cultivating relationships and culture at our PR agency in Dublin https://www.comit.ie/latest-news-from-comit/cultivating-relationships-and-culture-at-our-pr-agency-in-dublin.909.html <p><em>&quot;If you believe a business is built on relationships, make building them your business.&rdquo; </em>&ndash; Scott Stratten Wed, 11 Oct 2023 17:41:46 GMT Dublin: An ideal location for our tech PR agency https://www.comit.ie/latest-news-from-comit/7-reasons-why-dublin-is-the-perfect-location-for-our-tech-pr-agency.907.html <p>Dublin is a city that is known for its rich history, vibrant culture, and friendly people. However, it&rsquo;s also a city that has become a hub for technology and innovation. This makes it the perfect place from which to grow our tech PR agency as it keeps us close to the beating heart of all this exciting action. Wed, 30 Aug 2023 16:27:01 GMT Why hiring a PR agency can boost your brand's digital presence https://www.comit.ie/latest-news-from-comit/why-hiring-a-pr-agency-can-boost-your-brand’s-digital-presence.906.html <p>Research has shown that some&nbsp;<a href="https://contentmarketinginstitute.com/wp-content/uploads/2019/10/2020_B2B_Research_Final.pdf">86% of marketing professionals</a>&nbsp;use digital or content marketing to increase brand awareness. In today&#39;s digital age, having a strong online presence is integral to the success of any brand or business. However, with so many platforms and channels available, it can be overwhelming for companies as they try to navigate the complex world of digital on their own. Thu, 20 Jul 2023 16:16:17 GMT How to write a press release for media in Ireland https://www.comit.ie/latest-news-from-comit/how-to-write-a-press-release.905.html <p><em>&ldquo;Please think about the journalist you are reaching. S/he is reading 100 PR pitches a day,</em>&rdquo; Derek Thompson, staff writer, The Atlantic. Fri, 09 Jun 2023 18:10:54 GMT PR retainer fees in Dublin: How much should I budget? https://www.comit.ie/latest-news-from-comit/how-much-to-budget-for-pr-retainer-fees-in-dublin.903.html <p>&ldquo;If I was down to my last dollar, I&rsquo;d spend it on PR,&rdquo; Bill Gates. PR is one of the best ways to achieve important strategic objectives such as sales growth, customer loyalty, employer branding and brand and business value growth. Like Gates, many believe that effective PR services offer the best return on investment for marketing communications budgets. Mon, 29 May 2023 18:28:30 GMT Why hire a PR agency in Dublin https://www.comit.ie/latest-news-from-comit/why-hire-a-pr-agency-in-dublin.902.html <p>If you are a business owner, you may be wondering why you need a PR agency in Dublin. After all, you have a great product or service. Isn&#39;t that enough? The truth is, in today&#39;s competitive market, and particularly in the fast-evolving technology sector in Ireland, it&#39;s not. Mon, 22 May 2023 10:08:04 GMT Why work with a specialist tech PR agency in Ireland? https://www.comit.ie/latest-news-from-comit/why-work-with-a-specialist-tech-pr-agency-in-ireland.899.html <p>Ireland has become a hub for tech companies in recent years, with the indigenous tech sector going from strength-to strength and many international industry giants setting up their European headquarters in the country. These companies are drawn here due to favourable conditions such as a highly skilled workforce, EU membership, and a low corporate tax rate. Mon, 22 May 2023 10:08:21 GMT How can I master media relations? https://www.comit.ie/latest-news-from-comit/media-relations.897.html <p>In today&rsquo;s competitive business landscape, media relations can provide benefits that no other marketing activity can match. Media relations is the process of managing the relationship between an organisation and journalists or media outlets. The purpose of media relations is to create and sustain a favourable connection between an organisation and the media. Thu, 27 Apr 2023 14:20:31 GMT How does a PR agency improve brand awareness? https://www.comit.ie/latest-news-from-comit/how-does-a-pr-agency-improve-brand-awareness.893.html <p>How can you ever grow your customer base and sales if your target audience doesn&#39;t know or trust your brand? A person&#39;s ability to recognise a particular company or brand is referred to as brand awareness. Establishing recognition for a business can foster trust, and this trust can make all the difference between a single transaction and a continuous stream of profits from sustained business. Tue, 04 Apr 2023 12:04:23 GMT Why is an ESG strategy good for business? https://www.comit.ie/latest-news-from-comit/why-is-an-esg-strategy-good-for-business.891.html <p>Are you looking for a way to not only drive success for your business, but also make a positive impact on the environment and society? Look no further than an Environmental, Social and Governance (ESG) strategy. Thu, 09 Mar 2023 10:53:23 GMT How can a PR agency boost your employer brand? https://www.comit.ie/latest-news-from-comit/how-can-a-pr-agency-boost-your-employer-brand-.885.html <p>Your employer brand is the most important tool in your armory when it comes to attracting and retaining the best talent. The popularity of hybrid working, the rise of the four-day work week and the increase in job opportunities in Ireland towards achieving full employment, all mean that your employer brand must be a leader in your space so that you can compete for increasingly scarce talent. Tue, 31 Jan 2023 16:52:30 GMT