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PR Campaigns

The ability to draft and position a piece of news for a client into a strong and compelling press release, article, blog, social media, communication is a skill that we have honed to maximum effect over the years in Comit.

As a business-to-business PR firm, we keep track of all relevant features for clients across all of their core markets and sectors, in Ireland and worldwide. Comit will develop convincing pitches to ensure your spokespeople are included for interview in all relevant features and articles. Our technology knowledge and specialist relationships helps us do this better than other more generalist agencies. This service has been a great success for our clients and many have emerged as ‘thought leaders’ in their respective areas.

Whether it’s news about your latest investment, a new customer win or your next product launch, we’ll imbue each communication with a sense of positivity and uniqueness that will encourage journalists to cover the story in the same way. This will maximise your share of voice across traditional and digital media, and continually enhance your brand value and help you grow faster than your competitor.

 

 

“We have found PR to be very influential in terms of stimulating interest, encouraging potential customers to contact us directly and helping us to close business.”   Ger Foskin, Simply Dynamics  

case study simply dynamics

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Latest Blog Post

The Amazon approach: Using PR for product design

By Catherine Thursday, 28th February 2019 | 0 comments
So many technology companies hoping to follow in the footsteps of industry giants like Amazon don’t realise that one of the secrets to their success is using PR to write the press release before designing the product.
With the awards season in Hollywood in full swing, we thought we would reflect upon the ways businesses can leverage industry awards. There are numerous benefits to being shortlisted or winning an industry award, from media coverage to employer branding. Below, we’ve outlined some of the advantages that come from winning an industry award, as well our six top tips and tricks to secure a spot on that coveted shortlist.

8 more public relations books for PR professionals (Part two)

By Catherine Coffey Wednesday, 30th January 2019 | 0 comments
                      8 more public relations books for PR professionals (Part two) Despite all of the technological advances that have taken place in recent years, books still remain a key resource for understanding what’s going on in an industry. We outlined some of the best reading materials for staying up-to-date with the communications and PR world in our blog - 8 books for PR Professionals. Given the pace at which things in the public relations industry move, we thought we’d share some additional recommendations that will keep you in the loop with the latest insights from both professionals and academics. Here are eight of the best PR books to add to your reading list.

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