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PR Campaigns

The ability to draft and position a piece of news for a client into a strong and compelling press release, article, blog, social media, communication is a skill that we have honed to maximum effect over the years in Comit.

As a business-to-business PR firm, we keep track of all relevant features for clients across all of their core markets and sectors, in Ireland and worldwide. Comit will develop convincing pitches to ensure your spokespeople are included for interview in all relevant features and articles. Our technology knowledge and specialist relationships helps us do this better than other more generalist agencies. This service has been a great success for our clients and many have emerged as ‘thought leaders’ in their respective areas.

Whether it’s news about your latest investment, a new customer win or your next product launch, we’ll imbue each communication with a sense of positivity and uniqueness that will encourage journalists to cover the story in the same way. This will maximise your share of voice across traditional and digital media, and continually enhance your brand value and help you grow faster than your competitor.

 

 

“We have found PR to be very influential in terms of stimulating interest, encouraging potential customers to contact us directly and helping us to close business.”   Ger Foskin, Simply Dynamics  

case study simply dynamics

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Latest Blog Post

4 PR myths - busted!

By Sarah-Jayne Tobin Tuesday, 19th January 2021 | 0 comments
We are exposed to the fruits of public relations every single day, in every medium -- TV, newspapers, radio, on social media, and in magazines. It’s a growing industry. Never before have so many people and businesses been in the public eye. However, despite views to the contrary, not all PR is good PR!

How to adapt from journalism to a career in PR

By Sarah-Jayne Tobin Tuesday, 22nd December 2020 | 0 comments
A year ago, I decided that after 17 years in broadcast journalism working for Newstalk and RTÉ among others, it was time for a change. I still had a passion for media but wanted to broaden my horizons and deploy my skills in a new environment. Transitioning to the world of PR was the obvious choice as there are many commonalities across both lines of work.  

How to evaluate your PR agency client manager

By Lorcan Byrne Thursday, 26th November 2020 | 0 comments
A 'one-size fits all' approach to client management just doesn’t cut it in today’s highly competitive PR agency landscape. Given the numerous ways that PR can elevate your brand, it is important that PR agency client managers get to work quickly, both in terms of delivering tangible results, but also in terms of complementing a tailored communications strategy with a personable, engaging style of management.

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