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PR Strategy

The foundation for prolonged PR success is built on a defining strategy.

Our communications prowess is bolstered by our deep knowledge of our clients’ services, markets and audience. We understand business and how decisions are made. Our expertise and insights allow us to create powerful content which positions your brand ahead of the competition. We build PR strategies which are fully focused on delivering client growth.

While working closely with technology leaders for sixteen years, Comit has cultivated an uncanny knack for creating insightful and compelling PR strategies. This allows us to build tailored, integrated PR and communications plans that are innovative, impactful and fully measurable.

          Public Relations Strategy, Leo Varadker, Equinix, PR Planning

"By understanding our business objectives and technology services, Comit helped us to create strong and consistent messaging for our customers and the media."   Brian McBride, Data Edge 

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Latest Blog Post

How the changing media landscape will affect Public Relations

By Catherine Coffey Thursday, 29th November 2018 | 0 comments
                    How the changing media landscape will affect Public Relations “A few years ago, it was easy to imagine that newspapers were becoming irrelevant in a digital culture. This has been disproved in the most disturbing way. If an independent press no longer matters, why is it being attacked so relentlessly by reactionary and authoritarian governments and movements all the way from the US to Russia?” The Irish Times on Journalism Matters 
        How to prepare for your next media interview: A PR professional’s advice Preparing for an interview with the media can be a daunting task for many. However, interviews are part and parcel of a successful public relations strategy. And, with the right preparation, they can be enjoyable as well as hugely beneficial to your brand.

Top Tips for PR Photography

By Catherine Coffey Wednesday, 31st October 2018 | 0 comments
Stellar photography transforms PR campaigns. When it comes to coverage, a great photo can be the difference between your story landing the front-page of a publication or not being featured at all. Whether it’s launching a new product or announcing the latest recruit, it’s important to understand what type of photo a journalist will want to feature in their publication. This can be key in increasing exposure which is so important for public relations professionals.

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