Trying to pick a public relations agency is hard work and trying to choose a tech PR agency can be even trickier because it is such a specialist discipline. Half the battle of successful public relations is the agency you choose and that’s why it’s extremely important to find the right fit for your company.
As stated in our last blog post, it has been an incredible year for technology in Ireland and next year is building on this trend. As well as being home to some of the top companies in the world, Ireland is also fast becoming a global hub for technology start-ups. Innovative and exciting technology companies are continually being established, but one problem with this is that the sheer number of new companies in a similar field creates a saturated market in which it is hard to be noticed.
Comit has been working with businesses in the Irish technology arena for more than 15 years and we can honestly say that we are feeling increasingly optimistic about the sector’s growing good health. Yes, there have been more positive times pre-2008, but this year, the sector positivity barometer has started to point distinctly upwards.
