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Inside Comit: A peek into the world of PR

By Aleasha Rafferty Monday, 13th May 2024 | 0 comments
Filed under: Public Relations, PR, Tech PR.
Since I joined Comit, I’ve been privileged to witness and contribute to the very exciting and fast changing technology ecosystem, while gaining firsthand insights into some of the world’s most innovative companies. I’ve also acquired lots of new PR, communications and digital skills, and gained invaluable experiences along the way. Through this blog, I hope to give readers my own personal insights into working in a vibrant tech PR agency like Comit.

Why hiring a PR agency can boost your brand’s digital presence

By Ruth Marnell Thursday, 20th July 2023 | 0 comments
Filed under: PR, Brand Awareness.
Research has shown that some 86% of marketing professionals use digital or content marketing to increase brand awareness. In today's digital age, having a strong online presence is integral to the success of any brand or business. However, with so many platforms and channels available, it can be overwhelming for companies as they try to navigate the complex world of digital on their own.

PR retainer fees in Dublin: How much should I budget?

By Allan Chapman Monday, 29th May 2023 | 0 comments
Filed under: Irish Technology Sector, Public Relations, PR.
“If I was down to my last dollar, I’d spend it on PR,” Bill Gates. PR is one of the best ways to achieve important strategic objectives such as sales growth, customer loyalty, employer branding and brand and business value growth. Like Gates, many believe that effective PR services offer the best return on investment for marketing communications budgets.

Why work with a specialist tech PR agency in Ireland?

By Conor Sheridan Thursday, 4th May 2023 | 0 comments
Filed under: Irish Technology Sector, PR, Tech PR.
Ireland has become a hub for tech companies in recent years, with the indigenous tech sector going from strength-to strength and many international industry giants setting up their European headquarters in the country. These companies are drawn here due to favourable conditions such as a highly skilled workforce, EU membership, and a low corporate tax rate.

How does a PR agency improve brand awareness?

By Aleasha Rafferty Wednesday, 29th March 2023 | 0 comments
Filed under: Irish Technology Sector, Social Media, Public Relations, PR, Brand Awareness.
How can you ever grow your customer base and sales if your target audience doesn't know or trust your brand? A person's ability to recognise a particular company or brand is referred to as brand awareness. Establishing recognition for a business can foster trust, and this trust can make all the difference between a single transaction and a continuous stream of profits from sustained business.

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