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My PR Internship in Comit

By Lauren Reville - Comit Monday, 6th September 2021 | 0 comments
Filed under: Digital Marketing, Public Relations, PR.
Eight weeks ago, I joined Comit as an intern as part of my Master’s in Public Relations and Strategic Communications. The internship has been an invaluable learning experience and has given me great exposure to the fast-paced world of Tech PR.

What skills do I need to work in PR?

By Lauren Reville - Comit Friday, 27th August 2021 | 0 comments
Filed under: Public Relations, PR.
In essence, PR professionals strategically plan and use communications to help organisations build relationships with the outside world. They often do this to enable businesses to strengthen their reputations, increase market presence and ultimately grow. 

Why should we invest in PR?

By Lauren Reville Friday, 6th August 2021 | 0 comments
Filed under: Social Media, Digital Marketing, Public Relations, Content Marketing, PR.
“What is Public Relations?” “What can PR do for my business?” These are common questions that businesses ask before they embark on a potentially very rewarding investment. In short, Public Relations or PR is a broad set of activities that contributes to an organisation’s communication and overall effectiveness. The practise helps to build relationships between companies and their target audience, establishing trust between the two.

The big move to a Tech PR Agency

By Ruth Marnell Thursday, 1st July 2021 | 0 comments
Filed under: Irish Technology Sector, Public Relations, PR.
You would be forgiven for thinking that a PR agency is a PR agency, no matter the industry or area, and this is true to a certain extent. However, there are many different types of PR to consider: B2B PR (business-to-business) B2C PR (business-to-consumer) internal, public affairs, crisis management, publicity… the list goes on! And while many of the necessary skills are transferrable, moving between these areas can mean big changes.

How to manage crisis PR if I’ve been hacked?

By comit Wednesday, 16th June 2021 | 0 comments
Filed under: Irish Technology Sector, Public Relations, Crisis Communications.
The risk of a cyber-attack can never be 100% eliminated in a digital world, but it can be minimised and planned for. The recent cyberattack on Ireland’s Health Service Executive (HSE) has destroyed the IT systems exposing the public stakeholders and government to a higher degree of cyber threats. The fact is, both big and small businesses are at a risk, and business leaders have a responsibility to plan for the inevitable.

How do I get the most out of media interviews?

By comit Monday, 31st May 2021 | 0 comments
Filed under: Irish Technology Sector, Public Relations, Crisis Communications, PR.
 When you aren’t used to being in the spotlight, media interviews can be a daunting and sometimes stressful prospect. But that doesn’t have to be the case, and that is where we come in. As one of Ireland’s top tech PR agencies, we can show you that with a little skill and savvy, you can turn an interview with an intrepid reporter into a PR coup, turning you into a thought leader and increasing your brand awareness.

Tech we couldn’t live without in lockdown

By comit Friday, 19th February 2021 | 0 comments
Filed under: Irish Technology Sector, Social Media, Public Relations, PR.
It’s been a long ol’ year and it’s not over yet! As Ireland’s leading tech PR agency, we’ve had an exceptionally busy 12 months helping our clients help their clients with connectivity, innovation and digital transformation - all essential for life in lockdown. Whether it’s for work or socialising, tech has never been more important in our daily lives. Our team has put together a list of their favourite pieces of technology that has made these lockdowns that little bit easier to get through.

The year that was: Technology PR during COVID

So how has 2021 started for everyone- or do we dare ask?! We normally post our review of the previous year in the first week of January but we got sidetracked with lots of planning meetings and no shortage of exciting client announcements to kick start the new year. We’ve also been interviewing lots of great people for our growing team of technology PR and content specialists at Comit and we’ll have good news to share on that front soon.

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