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Employer Branding

Establishing high profile employer branding is the best and most cost-effective way to successfully recruit and retain the best employees.

One of the great challenges for the technology industry in Ireland at present is the ability to attract talented people with relevant technical skills.

A strong employer reputation is created by proactive and sustained communications delivered to audiences both outside and inside your company. Comit has in-depth experience developing PR campaigns which complement the work being carried out by HR but ultimately bring the client’s brand and messaging closer to a much wider audience. A recent PR and digital marketing campaign by Comit directly helped a client to attract 27 new employees into their business in a wide number of key strategic technical and management roles. It also played a key role in monitoring and building loyalty in the existing team.

Internal branding is also a key part of employee retention. Building a brand and culture starts with your internal communication, and keeps your employees informed and engaged. Comit can develop internal PR communications to ensure relationships are developed and nurtured with all key stakeholders, including employees, customers, partners and shareholders. 

 

“Comit has delivered huge exposure for us and its specialism in technology means they can introduce us to the right media.”   Seán Walsh, TERMINALFOUR  

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Latest Blog Post

How to choose the right PR agency

By Comit Monday, 5th September 2022 | 0 comments
“Yes – I’ve heard of them, they have a great reputation!” That’s what every business wants to hear about themselves, and what every PR agency wants to hear about their client. If you choose the right PR agency, it can make a huge positive impact on your business. This blog contains our top tips to help you find the right PR agency for you. You might be surprised by some. The top 10 tips for choosing the right PR agency for your business: 1. Passion “Hire ‘infected’ people who love your product and are passionate about the problem you’re solving,” said Guy Kawasaki, in his amazing book, The Art of The Start. Kawasaki should know as he was the evangelist who successfully launched the Macintosh.
On May 1st, we intend to be Ireland’s first PR agency to offer a four-day week with full salary to all our teammates. We take a holistic approach to our people and by prioritising everybody’s wellbeing, we can ensure that each individual feels taken care of, engaged and full of positive energy… great for our company, great for our people, great for our clients.

SEO: How to optimise blog content

By Comit Tuesday, 5th April 2022 | 0 comments
Understanding how to maximise SEO is an essential part of any digital PR strategy. As the media landscape has become more digital, public relations and digital marketing activities have become intertwined. Blogging should be an essential element in this.

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