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Employer Branding

Establishing high profile employer branding is the best and most cost-effective way to successfully recruit and retain the best employees.

One of the great challenges for the technology industry in Ireland at present is the ability to attract talented people with relevant technical skills.

A strong employer reputation is created by proactive and sustained communications delivered to audiences both outside and inside your company. Comit has in-depth experience developing PR campaigns which complement the work being carried out by HR but ultimately bring the client’s brand and messaging closer to a much wider audience. A recent PR and digital marketing campaign by Comit directly helped a client to attract 27 new employees into their business in a wide number of key strategic technical and management roles. It also played a key role in monitoring and building loyalty in the existing team.

Internal branding is also a key part of employee retention. Building a brand and culture starts with your internal communication, and keeps your employees informed and engaged. Comit can develop internal PR communications to ensure relationships are developed and nurtured with all key stakeholders, including employees, customers, partners and shareholders. 

 

“Comit has delivered huge exposure for us and its specialism in technology means they can introduce us to the right media.”   Seán Walsh, TERMINALFOUR  

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Latest Blog Post

My PR Internship in Comit

By Lauren Reville - Comit Monday, 6th September 2021 | 0 comments
Eight weeks ago, I joined Comit as an intern as part of my Master’s in Public Relations and Strategic Communications. The internship has been an invaluable learning experience and has given me great exposure to the fast-paced world of Tech PR.

What skills do I need to work in PR?

By Lauren Reville - Comit Friday, 27th August 2021 | 0 comments
In essence, PR professionals strategically plan and use communications to help organisations build relationships with the outside world. They often do this to enable businesses to strengthen their reputations, increase market presence and ultimately grow. 

Why should we invest in PR?

By Lauren Reville Friday, 6th August 2021 | 0 comments
“What is Public Relations?” “What can PR do for my business?” These are common questions that businesses ask before they embark on a potentially very rewarding investment. In short, Public Relations or PR is a broad set of activities that contributes to an organisation’s communication and overall effectiveness. The practise helps to build relationships between companies and their target audience, establishing trust between the two.

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